Web Design Comparison

Our Revenue-Focused Approach vs. Traditional Web Design

See how our strategic web design approach differs from traditional web design. We build websites that actively support sales and drive revenue, not just digital brochures.

Revenue-Focused vs Traditional Web Design

A clear comparison of what you get with each approach
Traditional Web Design
Old Approach
Digital brochure focused on aesthetics
$5,000 - $15,000
  • Aesthetic-focused design
  • Generic messaging
  • No sales alignment
  • Hard to update content
  • Measured by traffic only
  • Long developer dependency
  • No buyer journey mapping
  • Missing sales integration
Looks good, doesn't convert
Not This Approach
TruMedia Web Design
Revenue-Focused
Strategic revenue asset
Starting at $8,500
  • Buyer-focused messaging & positioning
  • Conversion-driven page structure
  • Sales-enabled architecture
  • Fast updates without dev bottlenecks
  • Measured by leads & pipeline
  • SEO-ready by default
  • Buyer journey mapping
  • Integrated into sales process
Built to convert and support sales
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Why This Matters for Your Business

Key Differences That Drive Results

The difference isn't just in features—it's in outcomes. Traditional websites look polished but fail to support revenue goals. Our approach treats your website as an active sales asset that works alongside your team.
  • Built for Revenue, Not Just Appearance
    Every page is designed to guide buyers toward action and support real sales conversations.
  • Sales Team Actually Uses It
    The website becomes a tool sales teams use during deals, not something they avoid.
  • Reduces Sales Cycle Time
    Buyers arrive informed and aligned, reducing time spent on basic explanations.
  • Works Across the Entire Buyer Journey
    Structured to support education, evaluation, objection handling, and decision-making.
Everything Needed for a Revenue-Ready Website

What's Included in Our Approach

Our Website Growth System includes strategic positioning, buyer-focused architecture, and integration with your sales process—not just a designed site.
  • Messaging & Positioning Workshop
    Clarify your value proposition and buyer priorities ($1,500 value included).
  • Buyer-Centric Site Architecture
    Pages mapped to buyer intent and decision stages.
  • Strategic Design & Development
    Professional site focused on clarity, credibility, and conversion.
  • Sales Integration & Training
    Guidance on using your site in sales conversations and outreach.

Ready to See How This Works for Your Business?

Book a free website audit to see how your current site compares and what's possible with a revenue-focused approach.